Training Program for Hotel Management Major

Training Program for Hotel Management Major

I. Major and major code

1. Major Code: 640105-1

2. Major: Hotel Management

II. Training objects

 International students

III. Duration

3 Years full-time

Maximum: 6 Years

IV. Training objectives

This talent training program is tailored to international students in China. The “Chinese language + professional skill” training mode aims specifically to cultivate students’ international vision and all-round development in morality, intelligence, physique and aesthetic to meet the need of modern hotel industry. Students should master basic knowledge and skills of the high star-level hotel operation and management, have basic service and management ability and bilingual and computer skills, and be able to engage in basic level service and middle level management in various operation departments of the hotel.

V. Occupational position (s) analysis

Graduates of this major can be fully qualified for positions in high star-level business hotels, high-end resort hotels, high-end restaurant chains, conference centers, luxury cruise ships, exclusive clubs and other tourism enterprises and related services, qualified for basic management work after 2-3 years of ground-level work and qualified for intermediate management and above after 5-8 years of experience.

Table 1 Employment area and job analysis

VI. Introduction to core courses and core skills

1. Course code: 082001

Course name: Introduction to Hotel Management

Course nature: Vocational basic course, 48 hours, 3 credits

Course content: This course includes basic knowledge in the hotel industry, hotel management, hotel human resources management, hotel marketing management, hotel organization and management, hotel operation management, hotel service management, hotel security management, hotel supplies, equipment, and energy management, hotel management information system, strategic management of the development of hotel. The course is rich in content and well-structured, with a focus on practicability, theory, science and comprehensiveness, integrating the latest developments of the hotel industry and social needs. It is a vocational basis course in the first semester, which lays a foundation for students to learn further professional knowledge.

Textbook: Introduction to hotel Management, Jiang Dingxin, Dongbei University of Finance and Economics Press.

2. Course code: 081003

Course name: Introduction to Tourism

Course nature: Vocational basic course, 48 hours, 3 credits

Prerequisite courses: Introduction to Hotel Management, Tourism Etiquette, Tourism Career Planning

Course content: This course enables students to master tourism and its related concepts, grasp the essence of tourism activities, content, type, form and development of the basic elements of tourism and the mutual relationship between the elements, know the basic laws of development of tourism activities, learn the relationship between social economic development and tourism activities, the basic effect of tourism to the host district and development trend of the travel and tourism, so as to improve the understanding of tourism, and lay a solid foundation for the study of other professional courses.

Textbook: Introduction to Tourism, Li Tianyuan, NankaiUniversity Press ; Introduction to Tourism , Li Yun and Zhao Jinxia, SoutheastUniversity Press.

3. Course code: 082101

Course name: Front Office Service and Management

Course nature: Vocational skill course, 64 hours , 4 credits

Prerequisite courses: Introduction to Hotel Management, Tourism Etiquette, Tourism Career Planning, Chinese and Foreign Food Culture

Course content: This course includes basic knowledge of hotel front office, functions and operating keys and requirements of each position. Students learn by following teacher demonstrations to master the knowledge and skills of hotel front desk work, possess related professional quality and ability, and are qualified for the hotel front office work positions after a brief training upon graduation.

Textbook: Hotel Lobby Practice, Teng Weifeng, NanjingNormalUniversity Press.

4. Course code: 082103

Course name: Catering Service and Management

Course nature: Vocational skill course, 96 hours, 6 credits

Prerequisite courses: Introduction to Hotel Management, Tourism Etiquette, Tourism Career Planning, Chinese and Foreign Food Culture

Course content: This course includes basic knowledge of hotel food & beverage, functions and operating keys and requirements of each position, operating rules and keys of catering enterprises. Students learn by following teacher demonstrations to master the knowledge and skills of the hotel food and beverage department work, possess related professional quality and ability, and are qualified for the hotel food & beverage work positions after a brief training upon graduation.

Textbook: Catering Service and Management Practice, Hu Zhanghong, PekingUniversity Press.

5. Course code: 082102

Course name: Housekeeping and Management

Course nature: Vocational skill course, 64 hours , 4 credits

Prerequisite courses: Introduction to Hotel Management, Tourism Etiquette, Tourism Career Planning, Front Office Service and Management

Course content: This course includes basic knowledge of hotel housekeeping, functions and operating keys and requirements of each position. Students learn by following teacher demonstrations to master the knowledge and skills of hotel housekeeping work, possess related professional quality and ability, and are qualified for the hotel housekeeping work positions after a brief training upon graduation.

Textbook: Hotel Housekeeping Practice , Cao Yanfen, NanjingNormalUniversity Press.

6. Course code: 082011

Course name: Spoken Hotel English

Course nature: Vocational skill course, 112 hours, 7 credits

Prerequisite courses: English, Introduction to Hotel Management, Tourism Etiquette, Tourism Career Planning

Course content: This course includes basic English vocabulary, sentence structure and situations in different hotel departments. Students learn through drill and practice to master the knowledge and communication skills needed in different hotel departments, possess related professional quality and ability, and are qualified to work in English in hotels after a brief training upon graduation.

Textbook: Spoken English for Hotel Work, China Tourism Education Press

7. Course code: 081805

Course name: Travel Etiquette

Course nature: Vocational basic course, 32 hours, 2 credits

Course content: This course includes basic principles and norms of tourism professional etiquette, basic personal etiquette, service language etiquette, common communication etiquette, hotel reception service etiquette, travel agency reception etiquette, international communication etiquette, foreign common etiquette, etc., and aims at standardizing students’ appearance and etiquette through training. This course is offered in the first semester and lays a foundation for future study of other professional courses.

Textbook: Norms and Training of Tourism Professional Etiquette, Wang Chunlin, EastChina University of Science and Technology Press.

8. Course code: 082008

Course name: Hotel Information Management and E-commerce

Course nature: Vocational optional course, 48 hours , 3 credits

Prerequisite courses: Computer Information Technology, Advanced Application of MS Office, Introduction to Hotel Management

Course content: This course includes basic knowledge and skills in application of tourism electronic commerce, tourism electronic commerce mode, tourism electronic commerce technology, electronic payment, tourism electronic commerce network marketing, tourism electronic commerce development. Students learn through case analysis, class discussion, drill and practices, etc. to strengthen their practical ability.

Textbook: Tourism E-commerce, Yang Luming, Science Press.

9. Course code: 082013

Course name: Bartending and Tea Art

Course nature: Vocational optional course, 32 hours, 2 credits

Prerequisite courses: Introduction to Hotel Management, Catering Service and Management

Course content: This course includes Chinese and foreign wine knowledge, introduction to foreign wine tasting, cocktail making, bartender skill development, bar service and management, soft drink service and management, tea art specialist basic skills, tea knowledge, tea brewing and tasting, etc.  Students learn by following teacher demonstrations to master the brewing and tasting of common tea types, as well as the making of common cocktails, and are qualified for hotel bar work.

Textbook: Tea Art and Bartending, Xu Ming, Tourism Education Publishing House.

10. Course code: 082100

Course name: Chinese and Foreign Food Culture

Course nature: Vocational optional course, 36 hours, 2 credits

Course content: This course includes the connotation of food culture, development process, food raw material culture, food raw material selection, food equipment culture, cooking culture, staple food culture, Chinese and foreign wine culture, Chinese and foreign drink culture, Chinese and foreign food folk custom, Chinese and foreign food etiquette, world food culture exchange, etc. This course is offered in the first semester and lays a foundation for students to learn catering service and management, modern hotel marketing, on-the-job internship and other courses.

Textbook: Chinese and Foreign Food Culture, Kui Jingqiu, Economic Management Press.

11. Course code:  083028

Course name: Tourism Planning

Course nature: Vocational optional course, 32 hours, 2 credits

Prerequisite courses: Introduction to Hotel Management, Introduction to Tourism, Catering Service and Management, Front Office Service and Management

Course content: This course includes the principles of tourism planning, tourism project planning, product development design, planning and development of life-themed travel, cultural tourism, convention, festival, urban tourism, ecological tourism, workers, peasants and soldiers tourism, leisure sports, and other special themed tourism. It aims to expand students’ horizon and inspire students’ consciousness of entrepreneurship, creativity and innovation.

Textbook: Tourism Creativity and Special Planning, Chen Laisheng, NankaiUniversity Press.

12. Course code: 082007

Course name: Modern Hotel Marketing

Course nature: Vocational optional course, 48 hours, 3 credits

Prerequisite courses: Introduction to Hotel Management, Tourism Career Planning, Tourism Etiquette

Course content: This course includes the introduction to hotel market, hotel marketing environment research, hotel marketing information system, hotel consumer behavior analysis, hotel market segmentation and market positioning, hotel marketing strategy, hotel marketing channels, marketing methods use and management, and hotel marketing planning management. After learning the course, students should master basic marketing skills, understand hotel marketing strategies, and be competent to work in hotel Marketing Department.

Textbook: Hotel Marketing, Liu Yebiao, Higher Education Press.